Incumbent two-wheeler players Bajaj Auto and TVS Motor Company have upped the ante in their battle for the electric two-wheeler (e2W) sweepstakes on the back of expanding distribution and their entry into the sub-Rs 1 lakh segment for the first time.
The volume push was led by Bajaj, which saw its vehicle registrations go up by a staggering 79 per cent to hit 16,269 in July over the previous month. As a result, its registration share saw a sharp increase from 11.6 per cent in June to 16.9 per cent in just a month.
Clearly, incumbent operators are striking
First Published: Jul 31 2024 | 7:41 PM IST
