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Investing in newcomer women entrepreneurs doesn’t just foster economic growth; it cultivates an inclusive business environment, the CEO for Women Entrepreneurs of Saskatchewan (WESK) says.
The provincial and federal governments are combining to provide $255,000 for WESK to support women entrepreneurs in Saskatchewan. The province will invest $128,000, and federal funding of $127,000 will come from the National Action Plan to End Gender Based Violence.
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According to the province, which made the announcement Wednesday in Saskatoon, money will go toward the organization’s newcomer training support program, which targets as many as 25 eligible women with an existing business or those interested in starting, growing or expanding their businesses.
“Joining WESK changed my business journey,” said Ana Liza Carlos, a WESK member and owner of Little Patch of Heaven Daycare in Saskatoon.
“The support from my advisor … and the resources I received were so helpful. WESK gave me tools, templates and, most of all, confidence to run my business in Canada.”
In addition to the newcomer training support program, money will also go toward research on the unique needs of newcomer women entrepreneurs. Findings from the research will help develop specific programming, the province said.
Since 2017, WESK has offered programs designed for women entrepreneurs’ needs, focusing on Indigenous women, women in rural and northern communities, women in tech, and entrepreneurial phases.
“Through tailored programs and strategic partnerships with newcomer support organizations, we are dedicated to equipping these women with the skills, knowledge, financial support and resources they need to succeed as they adjust to their new home province and country,” WESK CEO Miriam Johnson said.
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Marci Ien, the federal Women and Gender Equality and Youth Minister, said women who are newcomers “face unique challenges” that impact their ability to fully participate and succeed in society, including language barriers, discrimination and difficulties in accessing services and support.
“These obstacles also put immigrant and refugee women at higher risk of experiencing gender-based violence,” Ien added. “By supporting newcomers and especially those who are female entrepreneurs, we are creating pathways for success, and a more equitable and inclusive society for all.”
Minister Responsible for the Status of Women’s Office Laura Ross said increasing female participation in the labour force “and ensuring equal opportunity for all” is a priority for the Saskatchewan government and a key component of its labour market strategy.
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