SteelSeries is without doubt one of the largest names in PC gaming, significantly with regard to eSports peripherals. Now it’s set to develop into a part of the GN Group, a supplier of clever listening to, audio and video collaboration options. The CEO of SteelSeries has welcomed the acquisition, saying the deal will speed up its progress, and warranted followers of the {hardware} that SteelSeries will stay an impartial enterprise unit of GN.
You in all probability aren’t conversant in GN Group, nevertheless it was based a powerful 150 years in the past and this Danish firm at the moment markets its ‘Hear Extra, Do Extra and Be Extra’ options through manufacturers like ReSound, Beltone, Interton, Jabra, BlueParrott and FalCom. GN Group CEO René Svendsen-Tune mentioned he has nice admiration for SteelSeries and its gear, and that collectively they may go ahead due to “trade defining innovation”.
SteelSeries has been in enterprise for over 20 years and has solid forward in eSports and gaming “with world-class merchandise and software program,” in keeping with its CEO, Ehtisham Rabbani. The present management group and organisation will keep in place, as an impartial enterprise unit of GN Group. Rabbani should be anticipating improved funding, distribution, R&D sources or different helpful sources from GN, as he appears to now confidently count on SteelSeries progress to speed up.
GN probably sees the eSports enterprise as profitable and complementary to its present model and applied sciences portfolio. One should keep in mind, SteelSeries has good partnerships with varied techniques makers. Furthermore, you may not know that SteelSeries have some helpful manufacturers of their very own which will likely be good for GN Group’s portfolio, similar to 3D audio specialist Nahimic and gaming controller equipment maker KontrolFreek, each acquired in 2020.
GN Group pays approx US$1.2 billion for SteelSeries, with the deal anticipated to shut someday subsequent 12 months, so long as it will get authorised by regulators.
The final SteelSeries product reviewed on Bit-Tech was the ‘Distinctive’ rated SteelSeries Arctis Professional +GameDAC.